I’m an LA based creative director, with experience in Art Direction, Design, team leadership and making product fly off the shelves.

With almost 10 years of experience spanning CPG, skincare and digital media, I strive to build creative campaigns with business objectives in mind. I love to blend storytelling with performance driven creative to drive both brand awareness and conversion. I believe collaboration with cross functional partners and analyzing creative performance is key to success.

I am a creative leader and born problem solver who loves building bold, playful and impactful creative. I’m passionate about creative from top level concept to full execution and all of the challenges in the middle. I love building and mentoring a team to reach their full potential, while creating a fun, collaborative and balanced work environment.

When I’m not busy picking out the perfect color or creating campaign ideas, you can find me watching sports, taking the world in one photograph at a time, eating my way through the endless LA restaurants, listening to music and exploring new art museums.

Take a peak from my lens below 📸🎨